Liveblogging is a very interesting phenomenon. Essentially it is just writing down information at the conference or meeting you are in attendance. Almost similar to taking a notebook and a pen, but with the added bonus that if you are a well respected person, potentially millions of people are going to be able to see and comment on the information you are receiving/inputting.

Have you ever been ‘talked at’ instead of had someone ‘talk with’ you in a real life conversation? It doesn’t feel good to have someone talk AT you. It leaves you feeling like you might as well not have been there at all. Blogs can be like that and in this post we explore the power of asking questions on your blog and I share 7 types of questions you can ask to increase reader engagement.

There are so many Blogging Platforms today, which is the best and worse?

Every time you post, you build an opportunity. It might be for making business. It might be for sharing thought leadership. It might be the chance to build some new relationships. Mechanically, it might just be another attempt to gain better organic ranking from Google. But each post is an opportunity. To obtain any kind of value in these opportunities requires discipline. Consider these points before each post.

While there has been much discussion about the relevance and even demise of blogs as the statusphere and micro updates gained traction in addition to earning prominence in the mainstream spotlight, the reality is that blogs are a vital ingredient to the media ecosystem. Released as a five-part series, Technorati provided a looking glass into the blogosphere and revealed the true shape and promise of this important medium.

You can write sticky blog posts that get your readers to take action by making your ideas simple, unexpected, concrete, credentialed, and emotional, and by presenting them as stories. You don’t need to apply all six traits to have a sticky idea, but it’s safe to say that the more of them that you’re able to work into your writing, the stickier your idea will be.

Blogging has become a de facto means of engagement for B2B companies. It is simply an essential part of the marketing mix.

The same goes for your business blog and the basic key to success is to plan for it to be a perpetual outlet for remarkable content. When planned right blogs end up with the appeal, rhythm and engagement found in rolling ball sculptures.

What makes certain content great? How does one go about writing great content? This may surprise you but it’s not as much about what you write but how it’s written. Sooooo, it’s the context of your content that makes the difference.

I was very lucky to be among the group attending BlogWorldExpo last week, putting me in direct contact with some of the world’s best in blogging and social media. As a blogger myself, it was pretty exciting and I was able to take in quite a bit of information about how small business owners can use blogs, email and all of social media to reach their audience.