Search marketing should be a top priority for organizations in any industry. But B2B search marketing efforts take a slightly different form than the tactics used in consumer focused SEO and PPC programs . Typically, B2B markets are smaller, products and services are more complex, and sales cycles are longer. Therefore, B2B marketers must think a bit differently in terms of target keywords, online content and link building.

What makes certain content great? How does one go about writing great content? This may surprise you but it’s not as much about what you write but how it’s written. Sooooo, it’s the context of your content that makes the difference.

For the past few days I have eagerly awaited a free report promised by Brian Clark, founder of the highly popular and authoritative CopyBlogger website. Today, it was released and in it contained 10 fundamental rules to becoming an authority blogger and running an authority blog in your niche online.

What could you possibly learn about killer online content from an old 70’s punk band consisting of three chords, four pinheads, and excessive Prince Valiant hair? The answer is: a whole bunch!