I'm looking for some model business blogs. What are some companies -- both B2B and B2C -- that do a great job of using their blog to attract people to their site?
Couldn't agree more about 37signals, their blog was how I found them and, as a result, signed up for two of their products!
Any company blog that has personality (and isn't just rambling about the company) is inspiring to me. Can't wait to see other blogs people post here.
Totally agree with you Tanner - personality is SO important!