Inbound Marketing University

The Google page rank is a number used by Google to classify sites to see which are using relevant keywords and content. When a visitor types a certain keyword that a site uses, this website is ‘pushed’ in front of the visitor if its has a better page rank than sites within the same niche. The end result of this is obvious: the site with the best Google page rank will reap more sales and visitors than one with a poor page ranking.