How to Display InBound Marketing Classes on Your Resume

How to Display InBound Marketing Classes on Your Resume

Posted June 18th, 2009 by Kirk Fonfara

Hello -
I was curious how some of you would plan on showing these training classes on your resume? Realizing some employers may not be aware of IMU or hubspot, I was thinking there could be a creative, yet short and concise way to display this training. However, without getting too heavy on the narrative so an employer knows exactly what I am referring to, I am having some difficulty developing this and was curious if anyone had some ideas or thoughts on this? Considering I fall into the category of "jobseeker" at this time, I would like to highlight the classes and training at IMU.

Thanks!
Kirk

Definitely worth your time.

MsEssay 50 weeks 3 days 5 hours 47 min ago

Definitely worth your time. The free webinars are amazing. I "attended" the first session of IMU and cannot tell you how invaluable these classes were to my business. I am IMU certified and have learned so much through Hubspot. Good Luck!

BR, Sarah Shuck, Job Consultant from <a href="http://myresignationlettersample.com/">resignation letter format</a>myresignationlettersample.com/

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max123 2 years 32 weeks 1 day 10 hours ago

Hi,

Search Engine Optimization is a changing field. At any given moment in time, companies that rely on the web for new business or customer communications will consume information about SEO and then rely on that snapshot for months or even years.

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I'm having a hard time

Dave Lowe 2 years 33 weeks 4 days 12 hours ago

I'm having a hard time thinking of where to put this. If you include any sort of "interests" portion I would be sure to mention "social media" and then mention IMU at that point. Adding it to the "education" portion might be too much, depending on the position and what you're trying to highlight.

I would also like to know the

Kevin P McGowen 2 years 33 weeks 5 days 18 hours ago

I would also like to know the answer to this question! Perhaps someone from HubSpot could share there thoughts?

~Kevin P McGowen

It Depends

RickBurnes 2 years 33 weeks 5 days 9 hours ago

Kevin, I think the thread here has fleshed out the best answer: It depends, mainly on the specific employer your approaching. Some will need more detail about the program; others will not.

One thought, if you have an opportunity to link to things from your resume or list of qualifications, is to link to the page that describes the certification exam: http://www.inboundmarketing.com/university/certification-exam

In general, I think it makes sense to say something along the lines of "Inbound Marketing University, an advanced certification in Search Engine Optimization, Social Media Marketing, Lead Conversion [insert whatever pieces of the program are important to your situation here]."

Rick

Certificate badge

Adrian Chira 2 years 33 weeks 5 days 7 hours ago

Or we can have someting like a badge to put on the resume similar to what Brinbench has and if you send the CV in electronic format it may have a link for verification to the IM site

Adrian

How to Display InBound Marketing Classes on Your Resume

Aditi Sawhney 2 years 33 weeks 5 days 22 hours ago

Kirk,

You stole my words, I also had the same thought :).

Thanks a lot Michael for great insight.

I am looking forward to more answers and insights .

Thanks

How to Display InBound Marketing Classes on Your Resume

Michael Hartzell 2 years 33 weeks 5 days 23 hours ago

Kirk,

It depends I think on your stengths and background.

Mine is experience, success, awards... with less on "degrees".

If your background shows strengths more inclined to education, etc....

Then how about:

----------------------------------------------------------------------------------------------------------------------------

EDUCATION (most recent first)

2009 Graduated - Inbound Marketing University - Internet Marketing - Professor (or partner)

2004 Graduated - School of Hard Knox - Business Administration - Bachelors Degree

2001 Graduated - University of Knowledge - Psychology - Certification

-------------------------------------------------------------------------------------------------------------------------------

OVerall ... the trends and patterns, an overall picture of a person is represented on a resume.

Notice how it shows chronological, a pattern of success with graduated and moving up with each level?

After looking at thousands over the years... big picture with accomplishments, experience and education / training is a snapshot!

As to the scanning programs via the internet where the larger companies are simply scanning for key words... Another resume is needed where you would descrive your education and experience much differently than a visually scanned resume. keywords can be a curse... or a benefit. I will leave this part though to others with more understanding.

Resumes... whew. A sales tool to get the call. I hope others will share opinions.... .there are many to consider. :)

Mike

Agreed - for now I have mine

cpackard 2 years 33 weeks 1 day 13 hours ago

Agreed - for now I have mine under my training and professional development section, along with an industry certification (CFRE) I am working towards, and a bunch of my IABC, PRSA, etc., classes. I have mentioned it in my cover letters and in an interview today.

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